Weirdness is White

Portland is notorious for its attractions, people, and one of a kind traditions such as the annual naked bike ride, where thousands of Portlanders take to the streets in nude. However, along with this renowned reputation, false identities and misleading conceptions about the city can often emerge. At the core, this begins with truth that Portland is predominantly white, which is a reality some are aware of while others are not. According the 2017 U.S census, the demographic shows that 77% of people identify as white. It is safe to say that the city that builds itself up on its unique identity and diversity is actually, quite frankly, homogenous.

Though not the only group involved, it can seem that these white Portlanders make up a large part of those who stand at the forefront of protests, riots, and rallies. The irony is that these protests are usually rooted in an age-old fight against racism and inequality. It is great that this new generation of people is willing to fight for minority groups, but they stand thousands strong crying out about a struggle that many of them have never known themselves. Even while groups of passionate protestors aim to take the streets, in the last year Mayor Ted Wheeler proposed laws giving him the power to control the duration and placement of protest. This is an attempt to limit the violence on the streets of Portland and to the bystanders nearby, but is it right to limit a protest about violence out of fear of violence? Can Portland say it is really trying to address the concerns of the oppressed if it is only allowed in controlled, limited burst?

Sometimes activist groups are met with the harsh hand of metal and pepper spray such as the Black Lives Matter protest in 2016 that ended with citizens getting arrested and forced out of city hall for protesting a new Police Union contract. Even if the participants in these protest are genuine and are really trying to create change, the city reacts by limiting them regardless of the methods the protesters used. This is the issue itself though, even when the citizens of Portland are aware and are actively trying to create change, the city reacts in manner that restricts the amount of change that can happen. These protest are met with harsh parameters to ensure that there is no violence, but violence is what is being opposed in the first place. It could be argued Portland likes to have protests to show that they care but only when it is convenient for the city without disrupting big corporations that are really at stake. This isn’t always the case and Portland earned its title as a city of activism for a reason, but economic growth has put the city into new hands that aren’t as giving.

It can also seem apparent that a lot lot of the protestors, though not all, are made up of people serving more as allies rather than activist.. As if they are participating in the outcry of injustice simply to say that they were there. Before going any further it should be noted that Portland is home to some of the most passionate activist and liberals when it comes towards wanting equality, and that is one of the reasons this city is special. However, could it be said that activism has become more of a cultural activity for some and less about the cause itself? Is it too far off to believe there would be more of a public uproar and protest if Powell’s was scheduled to be torn down? Not to say that the city isn’t amazing, because it is. Portland is clean, is green, has the Willamette river running through the middle, has all the little nooks and allies full of art and great food.

Unfortunately, these qualities often get overshadowed by the capitalism that exploits places like Voodoo Doughnuts. Though Voodoo may have started out as a unique oddity for passing residents, it has now become a company built on the idea of Portland’s weirdness and how to commodify it by putting random toppings on donuts and selling it as something new; and this isn’t necessarily the companies fault. Shows like Portlandia showcase all the aspects of Portland that make it different from other cities and turns it into more of a fandom which exploits the unique identity the city had in the first place. Voodoo in particular started off in Portland whereas now there are eight locations spanning across the country and the once rare vegan doughnut is now used as a niche to attract customers. This idea has only capitalized more on itself by the looks of a line so long it has to be guided with colorful rails and chains like a glorified soup kitchen.

Portland is weird though, and that is something that should still ring true as there are a lot of little attributes that other metropolitan cities don’t have. But Portland is also on a rapid path of renovation that consequently makes the housing too expensive for the individuals that made it weird and attractive in the first place. Again, Voodoo once was part of the cities weird subculture, but as the brand got bigger the property surrounding the shop maximized as well allowing the brand to get bigger setting Voodoo on a path of rapid economic growth that is hurting long-term residents. The problem is that the old city is being built over by new businesses operating with the intent only to gain profit and cash from the residents being fooled into thinking they are buying into a more stable and defined Portland. Realistically, the city isn’t just, or arguably never was, this bubble of liberalism, diversity, and hipsters riding their bikes around to the nearest Stumptown to drink bottled cold brew. It is also an empire made up of economic capitalism, gentrification, and racism.

Looking back at the history of Portland, black individuals were not even legally allowed to live in Oregon. Once black individuals began migrating to Oregon in large numbers, like during the Great Migration occurring less than 100 years ago, they were met with harsh redlining being one of the only options for living that was often crammed and overcrowded into lower class suburbs, such as the Vanport community. It should be noted that though Oregon was one of the earlier states to abolish slavery, it wasn’t because the state believed in freedom, it was because they hated black people and didn’t want them in the state, even as slaves. During the 19th century, if black individuals did decide to settle in Oregon they were often beat, whipped, and forced to pay fines periodically just to continuing living. The remainder of this discriminatory language was not even removed from the constitution until 2002.

Oregon also followed Sundown laws which didn’t allow black people to even step foot in town at night. These specific laws were never officially constituted which allowed them to remain as long as they did traveling by word of mouth. These are just a few examples of Oregon’s horrific past, not to blame everything on racial inequality, but a city stays this white for a reason. Homogeneous culture doesn’t have to be looked down upon, but one that actively discriminates against minority groups is detrimental to societal growth and inclusion. Can Portland really live up to the identity it claims to be without acknowledging its past? Not that everyone who lives here is rich and racist, I’d say quite the opposite, but these patterns of discrimination are still set in motion regardless.

So, what does any of this mean? It’s more complicated than a city simply being too

white, but the one thing for sure is that Portland isn’t unique in the way that it is driven for

upward mobility. When push comes to shove, the city is going to do what it must in order to protect its image. To ensure the dominant demographic remains happy and willing to invest in the future of the city because without economic stability and support, there will be no future at all. This could be why Portland has turned into somewhat of a white utopia, but if this is the case then we need to be more honest about it.

What makes Portland weird and different from other places has benefited the city in a lot of ways. It provided a canvas for those who wished to paint, it gave musicians a platform to perform, and it created a space for new ideas, food, and a community that valued a life lived for art. This value has since been lost as now weirdness has transformed into more of a factor in marketing and driving the city economically, which means weirdness has become white. If we are as progressive and politically correct as we claim to be this should be an easy conversation to incorporate into the discourse of the community.

Portland is a unique place to live and to be a part of, but with this comes the pressure to grow and expand. It is no wonder we have fallen victim to systematic institutions that have taken hold of our identity and turned it into something to be sold. It is also no mystery as to why the city is so white, given the history, but becoming cognizant of these issues is the first step to changing them. We can’t stop Portland from evolving and developing, but we can change the manner in which it is done and what we choose to value and support as a community striving towards diversity.